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Dear Small Business Owner, Internet Marketer and SEO Small Business Help visitor,

I’d like to start by saying this:

My Search Engine Optimization Videos and Training WILL take you by the hand and teach you the insider secrets you need to take you from SEO Novice to SEO Expert & get your site ranked HIGH on Google!

Would you like to watch visitors stream to your website without expensive advertising or promotions? The truth is, there ARE people with websites being flooded with FREE traffic right now. You may wonder how this is possible. The answer is Search Engine Optimization (SEO).

I'm not sure if you've heard much about SEO but for those 'in the know' there are very specific techniques they use (and YOU can too!) to get search engines to drive visitors to their websites every day for free.

It is possible for you to achieve similar results....onece you learn the secrets. So for you, we are opening the doors and we're going to show you virtually everything you need to know to get free website traffic.

I am confident the strategies you will learn in my exclusive member’s area will show you how to get your website to the top of search engine results pages and how to keep it there.

This powerful teaching is really quite simple once you know the basics and is totally honest and legal with no unscrupulous methods. The truth is that Search Engine Optimization (SEO) implementation is your essential lucrative weapon to improve your search engine ranking. It’s actually encouraged by Google.

If you learn search engine optimization with the tools I provide you will have a life time skill you can use for any website at any time. It’s not just about your online optimization but also your offline optimization. All is made clear in my collection of relevant videos. Your site can climb to the top of the search engines which will increase your visitors and impact your bottom line. You will also learn how to target the type of traffic you want. What sort do you want? Free traffic and traffic that buys!

What is Search Engine Optimization?

Search engine optimization, aka SEO, is the term that refers to the things you can do to improve your website's visibility in the search engines. Search engine optimization techniques focus on increasing the organic, or natural, traffic that you receive based on your ranking within the search engines.

The goal of search engine optimization is to ensure your website appeals to search engine crawlers, or bots. The search engines will take note of your site and its content, categorizing it in a way that will allow it to show up in the SERPs (search engine results pages) when certain keywords are typed.

Search engine optimization is achieved through a wide variety of methods. Many webmasters or SEO professionals will focus on proper keyword research, clarity in the setup of your website's headers, tags, file names and descriptions, external back-linking, internal cross linking, and quality content creation.

While each search engine uses its own algorithm for determining the ranking of every page that is indexed, it is possible to increase your rankings by making your site informative and visible via both on-page and off-page techniques. Sites that are designed with ease-of-use and quality information in mind tend to do better than those built sloppily and without a solid plan.

Search Engine Marketing

Search engine marketing, or SEM, is similar to search engine optimization but focuses less on natural rankings and more on the actual promotion of a website. SEM techniques generally include natural SEO but almost always branches out to include contextual or paid search advertising.

Paid search advertising models became more prominent in the late 1990's, after the search engines themselves became more popular. SEM focuses more on business-oriented websites and their overall online marketing strategies. Because many of the paid advertisements appear at the top of the search engines, the FTC (Federal Trade Commission) in 2002 responded to complaints by clarifying that paid advertisements and website listings must be clearly denoted so that consumers do not confuse them with websites that have obtained high rankings naturally.

It really doesn't matter what type of website you have, whether it's personal or geared towards your business. Incorporating search engine optimization techniques into the creation and ongoing upkeep of your site will ensure you receive higher levels of traffic and, ultimately, greater success.

My Search Engine Optimization Videos Deliver Clear Precise Information That Lead To Measurable Results!

Imagine what will happen to your traffic if you rank in the Top 10 on Google for your keywords. Imagine all the extra visitors it would mean. Imagine how it could affect your sales.

My goal is to make search engine optimization readily available, with easy to understand and implement information. I want SEO Small Business Help to be one of your most valuable resources for SEO. I want you to get lots of visitors and rank highly in search Engines.

This is why I created seo small business help as a video membership website. There is no need for you to download a massive collection of video files and then struggle to play them on your computer. All you have to do is log-in to your members area, select the title of the video you want to watch and click to play. Easy as that. There is more than just videos but essentially I have put together an easy to view collection of relevant SEO and social marketing videos.

I don't need SEO, my website was designed by a professional web designer!

The world of web design is complex and fraught with misinformation. Chief among them is the belief that most web designers have a solid understanding of Search Engine Optimization (aka SEO).

In truth, the exact opposite is true. Most web designers know very little about SEO and this includes those with college degrees in Website Design.

A friend of mine received a Bachelor's Degree in Web Design from a reputable University. When I asked her what she was taught concerning SEO she replied... "Not much."

They gave her their definition and spent a little time explaining the basic concepts. However, they weren't actually trained in the art and science we call SEO. They were told that work should be performed by an individual/company that specialized in Search Engine Optimization.

I agree with this as web designers are "artsy" by nature and not best suited to things that are highly technical. That's not to say that there aren't some who are good at both, just that it's probably the exception rather than the rule.

The real problem is that most clients know little about the web design process and mistakenly believe that their web designer has optimized their site for the search engines. As many web designers forget to discuss the topic with their clients, the site is put live without being optimized.

To improve your chances of getting a beautiful website that is well-optimized for the search engines, it's important you understand these three factors:

Web Design

In this phase, your web designer will work with you to create a nice looking website according to your project specifications. This part is primarily graphic in nature but it does form the foundation of the entire project.

Website Coding

After the website graphics are finished, the design will be coded such that it can be understood and displayed by browsers like Firefox, Internet Explorer, etc. Some web designers will use a program like Adobe's Dreamweaver to code the design while others will hire a web coder to do the process manually.

As a general rule, designs that are "hand coded" by a code specialist are more likely to follow the standards set by the Worldwide Web Consortium (aka W3C). They are also more likely to be "lighter" in their design, which is beneficial to SEO.

Search Engine Optimization

After the site has been designed and coded, the work can begin to optimize the website for the search engines. This is best performed by a SEO Specialist.

The SEO Specialist's job is to work closely with the client in an effort to understand their business and what outcome(s) they are looking to produce. With this information, the will begin the process of keyword selection and set about optimizing each page of the site.

In addition to the work performed to the site itself, the SEO Specialist will perform a variety of "off page" tasks. These tasks may include linkbuilding, social bookmarking, the creation of citations as well as many others.

As you can see, successful web design is a rather complex topic and frequently requires the work of several specialists. Armed with this information, you'll know what questions to ask to ensure your project is completed to your satisfaction.

After all, a beautiful website that receives little visitors won't help you achieve much in the way of new business.

So how do you get visitors to your site using SEO tactics?

Search Engine Optimization really isn't rocket science but there is a lot to know and consider when optimizing one's website.

At the forefront is the understanding of keywords/keyword phrases and what affect they have on your ability to get targeted website traffic.

What is a keyword/keyword phrase anyway?

It's the word, or words, that internet users are typing in when they conduct an internet search. Fortunately for us, there are a variety of tools that keep track of this incredibly valuable data.

With that understood, here are some tips to help you choose the right keywords for your website... keywords that will draw the specific type of visitors you are looking for.

Keyword tools

There are a variety of keyword tools, both free and paid. Unless you are an SEO professional, you'll probably want to use the free tool provided by Google.

To find it, simply conduct a search on Google for the term (aka keyword phrase), "Google Keyword Tool." As Google has done its job to optimize for this keyword phrase, you'll find it to be the first "organic" listing on page one of the results.

Search Volume

Search volume is an indicator that tells you how many times a particular keyword phrase is searched upon. The data is "search engine specific" so you will find that the numbers differ depending on which search engine's data you are looking at.

It's important to note that Google now tracks "local" and "global" search volume separately and can even tell you how frequently someone is searching the term with a mobile device.

Most SEO Consultants disagree as to the accuracy of the data so you should consider the data to be more "comparative" than accurate. For example, if "keyword phrase #1" is said to get 3,000 searches per month and "keyword phrase #2" is said to get 500, it's safe to say that keyword phrase #1 is more searched upon.

Competition

It's vital to remember that most search engines only show ten "organic" listings on any page of the SERPs (Search Engine Results Pages). Because of this, you are competing with the websites/web pages that are already ranked for the keyword phrase(s) you have chosen.

In order to get your web page listed on "page one" for a particular keyword phrase, you are going to have to outperform one of your competitors.

There are many factors to consider when gauging competition but the main ones include:

• On-page Optimization - In other words, how well have they optimized their page around the keyword phrase(s) they are ranking for.

• Age of the domain - Generally speaking, the older the domain, the better.

• Domain extension - Although you can improve the SEO of any website, those with a .com, .org, .net, .edu, .gov or a country specific domain tend to rank better than those with other extensions.

• Inbound links - The amount of links the page has from other websites as well as those coming from other pages of the site itself.

Intent

Before finalizing your keyword list, it's best to see if you can get into the mind of the person conducting the search. While your keyword research will tell you what keyword phrases are being searched upon, do you really know what they are looking for?

Here's a real-world example:

Let's say I wrote a book on emergency first aid and CPR and am looking for keyword phrases to promote my book. During my keyword research I find that the keyword phrase, "how to save a life," is searched more than 40,000 times per month. I get excited because this phrase seems perfect for promoting my new book. But is it?

I dig a little deeper and find that this phrase will be meaningless for me. Why? It's because the average searcher isn't looking to actually save a life, they're looking for information (lyrics, the music itself) for the song, "How To Save A Life" by The Fray!

The search volume is great, but the intentionality of the search is different than what it appears on the surface.

Keyword research is paramount to Search Engine Optimization and the ability to increase targeted website traffic. It's best to avoid rushing in as this is the foundation for which all other SEO tactics will be built upon.

Here are the eleven basic factors that may affect your websites SEO

Search Engine Optimization is generally comprised of two distinctly different activities... optimizing the website itself , referred to as "on page" optimization, and increasing the authority of the website in the eyes of the search engines, referred to as "off page" optimization.

While both strategies must be employed for best effect, most SEO Consultants begin with the on page optimization work before beginning their off page optimization efforts.

In this article, I'll cover some of the things that can be performed to your website in order to increase its ability to achieve better rankings. First, however, you must understand that each and every page of your website needs to be SEO'd. This will not pose too much difficulty if your website is rather small but if you have dozens (or hundreds) of pages, the work to be done will be substantial.

Meta Title

Your "meta title" information is added to the page source (i.e. your website coding). This may be done manually by your web designer or added through a WYSIWYG editor if your site uses some form of Content Management System (aka CMS). On some dynamic platforms, the meta title is created automatically as soon as the page is published.

Generally speaking, your meta title should be kept relatively short (no more than 60-80 characters) and should include the two-to-three keyword phrases you are specifically trying to optimize the page for.

Meta Page Description

Some may argue how much this affects SEO but there are other benefits to writing a good meta page description as well. Google will only display the first 156 characters (including spaces) of your page description so it's best to use that as your maximum length.

Your page description text should read well, include your primary keyword phrase at minimum and be somewhat exciting. The page description will generally be shown to searchers just beneath the clickable title. If your description tells of a benefit or evokes curiosity in the reader, you will enhance your ability to get visitors.

Meta Keywords

Most will tell you that meta keywords are worthless when it comes to SEO and I would tend to agree. However, if you are going to add meta keyword information I would recommend that you keep the amount to no more than about five terms in total.

It's bad practice to add dozens of meta keywords to each page and you may actually get penalized for doing so.

On Page Content

Your on page content should be unique to your website if at all possible and should also include the keyword phrases you are targeting. You don't need to worry about the specific "keyword density" anymore as that is mostly a thing of the past but it does help to include the terms you are specifically targeting at least once.

Your Web Page URL

If your website architecture allows you to control the name of each page, it's best to see that it includes your primary keyword phrase.

If you were targeting the term, "search engine optimization," for example, you might cause the url to be: domain.com/search-engine-optimization or even domain.com/search-engine-optimization.html

Both examples work quite well so use whatever version is easiest for you to achieve.

Your Web Design

You may be surprised to see "web design" included in this list but it can affect your SEO in a variety of ways:

• Your design should be attractive and professional so as to keep your

visitors on your site as long as possible .

• Your coding should be as "clean" as possible and should validate with

the "W3C validation tool" whenever possible.

• Your images and coding should be optimized so as to maximize the speed of your site. This is good for both SEO and human visitors... no one likes to needlessly wait.

On Page Link Text

As you can control your on page link text, you can increase your optimization for a term by using the term in the text link that points to your other page. The gain is generally considered minimal so this should only be done sparingly and only when the keyword phrase is relatively short.

Links Pointing To Other Sites

This topic may surprise you but most SEO Consultants agree... the search engines' believe that no one website is the "be all, end all" authority on a topic and therefore expect a website to link to others on the same topic.

Of course, there is a downside to this practice… you may find that the visitor leaves and never comes back. An intelligent strategy is to link to informational only sites, like Wikipedia, that do not provide competitive products or services.

Visit Duration

Many search engines now track how long your visitors remain on your site. The longer the average is, the more apt the search engines are to believe your site is relevant to the keyword phrase that brought them to your web page in the first place.

Visit Depth

In addition to visit duration, they can also track how many pages of your site the visitor looked at before leaving and which specific page they exited from.

You can see this data for yourself when viewing your web stats and can use the data to help you improve your visitor's experience.

Page Load Speed

I touched on this when I spoke about web design but your page load speed is also affected by the speed of your web hosting. It may not be a major factor, but the search engines are paying attention to how long your pages take to load.

It makes sense, really. The search engines do their best to deliver the best possible visitor experience and if your pages take forever to load, it's easy to conclude that many are probably irritated as a direct result.

If you address the majority of the topics contained in this article, you'll be on your way to well-optimized pages. With a strong SEO framework, you'll find that your off page optimization efforts yield better, and quicker results.

The Importance Of Building Quality Backlinks

If you've studied SEO for any length of time, you know that there are things you must do to your webpages themselves, called "on page optimization," and things external to your website, called "off page optimization."

While there are a number of tactics that fall into the off page optimization category, the most important is the building of quality backlinks. A backlink occurs whenever an image, a piece of text, or your full website url is linked "back" to your site from some other.

The best links are those that are "one-way," meaning that a site links to you but you do not link back to them. It can be beneficial to "trade links" (called reciprocal linking) with another webmaster for the purpose of gaining website traffic but it's not a strategy that will improve your search engine rankings or SEO.

As each page of your website should be optimized for 1-3 keyword phrases, it's best to build "anchor text links" (aka text links, hypertext links, hyper links, contextual links) that include the keyword phrases you are targeting. The more links you build, the better your ranking will be for the terms contained in the links.

Here's a perfect example of this in real life:

If you search Google.com for the term, "click here," you will find a page that gives access to the free Adobe Reader (a page off of Adobe.com) ranked in the first position.

This is an interesting/valuable observation as their page is not optimized for this keyword phrase at all. You won't find it in their Page Title, their Meta Page Description, or anywhere on the actual page itself.

Then how is this page ranked in the top spot for this term?

It's happening for one reason, and one reason only… a huge amount of backlinks have been built by webmasters from around the world, that link to this page. Want to guess what keyword phrase they've used when creating their links? That's right... they're linking the term, "Click Here," to the specific page that is ranking in the first position!

As I write this, Yahoo reports that 2,927,761 links are pointing to this page.

This shouldn't be taken to mean that you should abandon your on page optimization efforts, but it does reveal the power of anchor text backlinks.

The more links you build to your pages that include your targeted keyword phrases, the more likely your pages are to rank well for the terms... it's just that simple.

Here's the introduction video to the 27 video series and a list of some of the things will learn from the videos.

Seo Tutorial Videos

A collections of 27 Professionally Recorded Videos
Why SEO is Awesome
How the search engines work
The Power of Keyword research
How to create and optimized webpage
The importance of LSI
What makes a great backlink
How to get great backlinks
How to optimize your website for sales
+ More

Here is something of what you will learn in our Offline optimization videos

External SEO Videos

Introduction
Thinking about Linking
Social Bookmarking
Article Linking
Fried Spam
Link Hotbeds
Tools you can use
Terms, Tactics and Hands on
Over 110 minutes of Video
+ More

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If You Are Not Applying SEO To Your Online Business You Are Missing Out On A HUGE Opportunity

Shockingly, (so they say)less than 10 Percent of Websites Are Optimized For The Search Engines

If you follow these simple steps and start applying SEO to your websites, then you will be automatically ahead of 90% of your competition!

Our videos will take you by the hand and show you step-by-step how to apply powerful search engine optimization techniques to your websites.

I have no hard sell to give you. I'm sure if you have read this whole page you probably already know a lot more about SEO than you did when you came to the site. If you would like to join us then here is the simple deal.....

For just $19.90 you will have access to a 12 month membership. Payment is via PayPal.

You will have access to all the videos listed when you join and any others added during your 12 months of membership. There will be items I am not allowed to put in the members area and where I can I will pass them on to my members. I am sure your membership with be of greater value than just what you have read about on this page. In fact there is already more in the members area.

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